Skip to main content

California Flower Market records

 Collection
Identifier: MS-4142

Scope and Contents

The records of the California Flower Market, Inc. include photographs, photograph albums, manuscript materials, books, articles, ephemera, and audiovisual materials from the late 1890s to 2014, with the bulk covering the period 1910 to 1990.

The California Flower Market, Inc. was founded in 1912 by Japanese American flower growers in the San Francisco Bay Area. In 1923, Italian American flower growers established the San Francisco Flower Growers Association, and in 1924, the two groups opened a 22,000 square foot covered flower market at 5th Street and Howard Street in San Francisco. Soon after, the Peninsula Flower Growers Association, established by Chinese American flower growers, moved into the building. Although all three associations are represented in the collection, the bulk of material covers the California Flower Market, Inc.

Manuscripts and ephemera document the purchase and move to various buildings occupied by the California Flower Market, as well as the San Francisco Flower Growers Association and the Peninsula Flower Growers Association. These spaces include a wholesale market at 5th and Howard streets in San Francisco, established in 1924, and buildings at 6th and Brannan streets where the San Francisco Flower Market, as it is now officially known, currently exists. The photographs consist of gelatin silver prints, negatives, slides, albums and duplicate images of photographs used in the publication of the book Living with flowers: The California Flower Market history. Many of the photographs are of growers in the San Francisco Bay Area and Northern California, including Oakland, Alameda, San Leandro, San Mateo, Petaluma, Redwood City, Sunnyvale, and San Jose, and show multiple generations of flower growers along with their families and crops. Other photographs are of the Flower Market and span its time at different locations. Audiovisual materials include two 16mm prints and several VHS copies of a documentary on the San Francisco Flower Mart produced in 1977, and an assortment of advertisements, promotional materials, and conference procedings from flower industry gatherings.

Dates

  • 1890s-2014

Creator

Language of Materials

Materials primarily in English, with some in Japanese.

Conditions Governing Access

Collection is open for research.

Conditions Governing Use

Any rights (including copyright and related rights to publicity and privacy) held by the California Flower Market, Inc. were transferred to the California Historical Society (CHS) in December 2019 by the California Flower Market, Inc. Reproduction or publication of materials in this collection beyond that allowed by fair use requires the written permission of CHS. Please contact rights@calhist.org.

Biographical / Historical

The flower industry in San Francisco and the extended Bay Area dates back to the late 1800s when flower sellers would gather at an outdoor flower market at the corner of Kearney Street and Market Street in San Francisco. Conveniently located, it enabled growers to transport their produce to the market using the Southern Pacific and Key System ferry lines and trains. From its inception, the flower market served growers primarily represented by three ethnic communities: Chinese Americans, Italian Americans, and Japanese Americans.

The California Flower Market, Inc. was founded in 1912 by Japanese American flower growers in the San Francisco Bay Area. In 1923, Italian American flower growers established the San Francisco Flower Growers Association, and in 1924, the two groups opened a 22,000 square foot covered flower market at 5th Street and Howard Street in San Francisco. Soon after, the Peninsula Flower Growers Association, established by Chinese American flower growers, moved into the building. Although all three associations are represented in the collection, the bulk of material covers the California Flower Market, Inc.

During World War II, the United States Army ordered the forced removal and incarceration of Japanese Americans living on the west coast of the United States. Many Japanese American flower growers and florists lost their land and businesses, while some were able to lease their properties to non-Japanese American growers. The California Flower Market, Inc. board president Sam Sakai continued managing the business of the Flower Market by mail while he and his family were incarcerated, first at the Stockton Assembly Center and later at Rowher incarceration camp in Arkansas. Sam Sakai returned to the Bay Area in 1945 where he re-established the California Flower Market, Inc. board of directors and successfully negotiated the return of leases in the Flower Market.

In 1956, all three flower grower associations moved from 5th and Howard to a new location at 6th Street and Brannan Street in San Francisco, under the name San Francisco Flower Terminal. The building covered 135,000 square feet and could accommodate 100 growers. In the 1990s, the joint market committee, consisting of the California Flower Market, Inc. and the San Francisco Flower Growers Association, re-branded under the name San Francisco Flower Mart. Today, the market is known as the San Francisco Flower Market, and is one of only five wholesale flower markets existing in the United States.

Extent

10 Linear Feet (5 record cartons, 2 manuscript boxes, 7 oversized flat boxes, and 2 photograph album boxes.)

Abstract

The records of the California Flower Market, Inc. include photographs, photograph albums, manuscript materials, books, articles, ephemera, and audiovisual materials from the late 1800s to 2014, with the bulk covering the period 1910 to 1990. Together they tell the story of the California Flower Market, Inc. from its beginnings in 1912 when 54 Japanese American flower growers joined together as shareholders to create the organization.

Arrangement

The records are arranged in six series: (1) organizational and administrative records; (2) financial records; (3) meeting minutes; (4) publications, printed material, ephemera, and clippings; (5) photographs; and (6) audiovisual materials. Photographs in series 5 have been further arranged in subseries. The series and subseries arrangement of the records is as follows:

Series 1: Organizational and administrative records, 1910-1983 Series 2: Financial records, 1933-1998 Series 3: Meeting minutes, 1948-2010 Series 4: Publications, printed material, ephemera, and clippings, 1950-2012 Series 5: Photographs, 1890s-2000s Subseries 1: Photograph albums, 1920-1940 Subseries 2: Early photographs, 1890s-1930s Subseries 3: Duplicate and miscellaneous photographs from Family Album of California Flower Market, Inc., 1939-1940 Subseries 4: Flower Market photographs, 1940s-2000s Subseries 5: Photographs used in "Living With Flowers", 1890s-1993 Subseries 6: Florists' photographs, 1950s-1980s Series 6: Audiovisual materials, 1977-2000s

Custodial History

The California Flower Market records were donated to the California Historical Society by the California Flower Market, Inc. board of directors in December of 2019. The collection comprises materials created by Flower Market administrators, shareholders, or customers. Prior to donation, the material was stored at the California Flower Market offices at 6th and Brannan streets in San Francisco.

Immediate Source of Acquisition

The California Flower Market records were donated to the California Historical Society by the California Flower Market, Inc. on December 18, 2019.

Existence and Location of Copies

Photographs and selected documents have been digitized and are available online through the California Historical Society Digital Library. The film reel was digitized in 2023 and a copy is located in OV Box 8.

Processing Information

Materials were placed in new acid-free folders and boxes. Original caption information and labels from photograph envelopes, when available, was transcribed onto protected sleeves. Where captions were illegible, the archivist's interpretation is enclosed in square brackets. The language of the original captions, which includes editorializing comments was retained. Archivists also used captions and indentifying information from Living with flowers: The California Flower Market history by Gary Kawaguchi in their decriptions and notes. The collection was arranged into series based on the original order of the records as maintained by California Flower Market, Inc. staff.

Title
Finding Aid to the California Flower Market Records
Status
Completed
Author
Al Bersch and Frances Kaplan
Date
2023
Description rules
Describing Archives: A Content Standard
Language of description
English
Script of description
Code for undetermined script

Repository Details

Part of the California Historical Society Repository

Contact:
678 Mission Street
San Francisco CA 94105